• Record all Touchpoints and Persona

    Identify, register and categorize all customer touchpoints and persona.

  • Map Customer Journeys

    Map your sales and service activities from a customer perspective.

  • Qualify Customer Experiences

    Outline customer expectations, sentiments, experiences and measure them.

  • Keep record of Insights/Actions

    Identify insights and improvement potentials. Allocate actions.

  • Configure CX Dashboard

    Define and visualize KPIs, connect them to real-time data and monitor experiences.

cx/omni CEM cloud is the Tuning Kit for your Customer Experience Management.

Customer Advocacy, Emotional Value Proposition, Customer Centricity– These are targets requiring a next level of Customer Experience Management in marketing, sales and customer support. Customer Relationship Management (CRM) was just an initial. Next level will have to be a consistent planning/controlling of customer experiences at all touch points throughout the customer’s journey. Touch Point Monitoring, Performance Gap Analysis and a transparent understanding of the overall Customer Experience Journey are the success factors in Marketing 4.0.

cx/omni CEM cloud ‒ Visualize your Customer Journeys!